It's Small Business Saturday on 3 December, promoting and celebrating our small businesses.
Small Business Saturday is a great chance for small businesses to promote themselves and generate trade as well as remind everyone of the value of buying and shopping locally, not just on 3 December but every day of the year.
98% of Waveney businesses are classed as a ‘small business’ (employing less than 50 people) and the Council recognises that each and every single one plays a key role in supporting our local economy.
The Council’s Economic Development Team are involved with a number of projects and initiatives related to the district's small business communities and are fortunate to have established firm partnerships to help drive and steer this activity.
Amongst this activity is the Waveney Business Forum (WBF) which brings together representatives from the main business organisations in Waveney and aims to raise their profile. In partnership with the Council, the WBF have developed and delivered a range of projects associated with town centre regeneration, capacity building within each business association, creation of a training and skills programme including social media training and administrative support, and a tourism and events programme.
They have also supported the creation of an East Suffolk Business Network with their counterparts from across Suffolk Coastal which has enabled business engagement and funding opportunities to be realised under the umbrella organisation of the East Suffolk Partnership. This has provided grants to business associations to deliver a number of outputs including administrative resources, bespoke marketing campaigns, skills courses and improved connectivity.
In the spirit of Small Business Saturday, the WBF were instrumental in the development of the My Waveney project, which supports local and independent businesses, promotes independent shopping, increases footfall around the area and encourages consumers to ‘buy local’ both in terms of retail and services.
At the core of My Waveney is the membership card which encourages businesses to offer a range of exclusive discounts and offers to reward customers and encourage repeat visits. Cards are available for free from selected retailers in Waveney towns.
For more information and latest offers, please visit Facebook.