The Suffolk Coast DMO (Destination Management Organisation) will be hosting its free annual conference as part of the East Suffolk Business Festival on Thursday 1 November.
The conference will be attended by local tourism related businesses and organisations operating in the area from Felixstowe to Lowestoft and the surrounding inland towns and villages.
Tourism is growing on the Suffolk Coast, 2017 Economic Volume and Value reports for Suffolk Coastal and Waveney Districts show the total value of tourism has increased by 6.6% and 5% on 2016 respectively, the industry now generates over £640m each year. The 200 people registered for this year’s Coastal Tourism Conference demonstrate the passion local businesses have for our tourism industry, undoubtedly, one of the main economic pillars of the region.
Celebrating this growth, is a full programme of content on offer to everyone involved in tourism, whether you own a holiday property, hotel, B&B, food & drink establishment, visitor attraction, you will be able to pick up useful information on the latest industry insights and trends to help inform your own business’s strategy for growth.
The programme includes presentations from Expedia Group, conference sponsors, on domestic and international trends effecting Suffolk's market and how to increase your business's visibility to attract customers; latest research on holiday trends and new market opportunities through England’s Coast and Seafood Coast innovative online platforms from the National Coastal Tourism Academy; along with details of marketing activity delivered by The Suffolk Coast DMO to boost the visitor economy.
Harry Young, Chair of The Suffolk Coast DMO said:
“Our role at the DMO is to communicate a clear, consistent message, raising the profile of the Suffolk coast while attracting visitors to the area. We are committed to improving out of season trade and working hard to get our local businesses noticed.
This conference is an opportunity for local tourism businesses and organisations to come together and see how the DMO is striving to make The Suffolk Coast a tourism hot spot and to hear from key business leaders about issues that affect the tourism industry in this specific coastal location”.
The conference will engage with tourism businesses on the development of energy projects in the area. The Suffolk Coast has been identified as a location for the development of several energy projects including nuclear, offshore wind generation and interconnector projects. As tourism businesses, what are the major concerns and opportunities of the cumulative effect of these energy projects on our destination? Representatives from EDF Energy, ScottishPower Renewables, Suffolk Coast & Heaths AONB, Suffolk Coastal District Council and the Suffolk Coast DMO will provide information and answer questions on this topic.
The programme will close with a celebration of the £4m Heritage Lottery funded project at National Trust Sutton Hoo, set to transform the visitor experience ready for launch Spring 2019!
The event is being held in the Deben Suite at the Ufford Park Hotel, Yarmouth Road, Woodbridge. Thanks to our sponsors Expedia Group and East Suffolk Councils.
The event is currently fully subscribed, if you’d like to be put on the waiting list please email firstname.lastname@example.org